Year: 2024
Team:
Kimberly Do (Project Lead)
Albee Mote (Marketer)
Xin Li (UX Designer)
Christine Cho (UI Designer)
Skills: Marketing, Research, Branding, UI/UX
Challenge: Propose a digital solution beneficial for the education or healthcare industry in 3 days.
Process: Conducted multi-step strategy as listed below.
Research on both the education and healthcare industries; decided to move forward with education upon discussion of valuable ideas such as language learning, intellectual games, and cybersecurity plug-ins.
Step 0: Brainstorming
Step 1: Identifying Problem Statement and Target Audience
Step 2: Conduct desk research and user interview Step 3: Design strategy and iteration of Low Fidelity wireframes
Step 4: High Fidelity wireframes
Step 5: Monetization, Marketing & Future Prospect
Step details are presented in the slide deck linked below.
Solution: An AI-powered plug-in to detect threats and educate netizens about cybersecurity.
